Social Analytics in the Enterprise Landon
There are still challenges. There is an element of management resistance that the company is experiencing. “Managers want to know that the information being shared in these communities is accurate.” Executive leaders believe that a continued focus on user education and change management can help show that not only is the information accurate but that communities are self-regulating, weeding out the inaccurate information.
The internal University is by no means finished in bringing collaboration and capabilities to employees. The company is currently working on rolling out an educational video–sharing platform solution (their privately owned University Tube) to enable social learning and knowledge sharing.